Demi Lovato’s ‘Give Your Heart a Break’ became her first top 10 on the Pop Songs airplay chart last week, rising 12-9 in its 19th frame, reports Billboard. Over on the all-format Radio Songs list, it’s her first single to chart.
Radio DJ Tommy Chuck: ‘That Disney Channel image can make it difficult for artists to connect with adults. I really don’t think she’s had the right song until now. Robbie Snow, head of global marketing for Hollywood, says promotion for ‘Give Your Heart a Break’ started in earnest this January, just weeks after the song’s early lyric video premiered Dec. 23.
A full video bowed on March 23. Combined, the two clips have earned 44 million views on Lovato’s official YouTube channel. Her stardom and chart success may only grow in the coming months: She’ll debut as a judge on Fox’s ‘The X Factor’ Sept. 12.
‘Give Your Heart A Break’ single went PLATINUM!