Justin Bieber has entered a strategic partnership with BillMyParents company. Justin will act as a brand ambassador for a new teen prepaid debit card through various forms of media to drive awareness of BillMyParents and to encourage responsible teen spending.
In collaboration with BillMyParents, Justin will produce videos promoting responsible spending among teens and offer unique cardholder experiences. Chairman and CEO of BillMyParents Mike McCoy said:
‘In addition to his many musical talents, Justin Bieber is a smart, motivated and socially conscious artist who actively works to have a positive social influence on his tens of millions of fans worldwide. Our mission is to help families teach responsible spending habits.
By combining our new teen prepaid debit card with Justin’s vast reach and financial educational materials, we can empower countless families with teens to think about responsible spending in a new and better way.’
BillMyParents Inc. offers payment solutions for parents who want to help their teens develop smart spending habits. BillMyParents provides parents with a modern way to help teach their teens financial responsibility, when it counts.