April 15th, 2009
Borden, the number-one dairy in Texas, unveiled a new
packaging design and ad campaign featuring Selena Gomez. New television and radio ads featuring Sel with Elsie-the-cow will spotlight the brand across the region.
'Our new labels will catch eyes in the dairy case and help shoppers find their favorite brand of great-tasting milk, while our new star Selena teams up with Elsie to remind parents that our local, farm-fresh milk is the best choice.'
The campaign will bring back the famous tagline: 'If It's Borden, It's Got to Be Good.' Look for Sel's image alongside Elsie herself at events around Texas and Louisiana in the coming months. Fans can get a sneak peak at the commercial with behind-the-scenes footage at bordenonline.com.
Selena: 'I am a big fan of Borden's Milk. I grew up with Elsie and I still think it's the best-tasting milk today. I think it's important to help moms and get the word out to kids that milk is a cool, fun drink that helps keep you fueled and ready for whatever you're up to in your life.'
Taylor Swift performed at the GRAND OLE OPRY in Nashville on April 15. Pictures thanks to Alyssa M: 'Taylor only played three songs; our song, love story and white horse. but you can tell she really wanted to play more!' Voting
for the CMT Awards has begun, and you can register to vote for Taylor here.
Emily Osment wore a black and white dress in the Hannah Montana episode Promma Mia and a few days later wore it to Jonas Brothers 3D Movie premiere.
Do YOU think she stole it or did Disney gave it to her? LMAO @ the video.
Mandy Jiroux talks to Zach Sang on Blog Talk, WZAP Radio about NILEY.