Blake Lively featured in Vogue August 2014 to talk about her new lifestyle brand ‘Preserve’. Unlike Gwyneth Paltrow’s Goop she is ‘not trying to show you the perfect life or the aspirational life. It’s real life. It’s the thing that blindsides you on an idle Tuesday..
..that’s tragic but that also makes you who you are. It’s not about me. And it’s not about watching my journey of learning how-to, it’s about me sharing that with you so we all sort of learn together.
I’m always the first person to defend Gwyneth Paltrow. Or any woman in a position of power, like Martha Stewart or Oprah, who gets burned. Because they have paved the path for so many other women who are doing something they believe in.’