If the latest viral challenge based around Demi Lovato takes off, you have 16-year-old Atlanta-based rapper Kandi Reign to blame. The young artist came up with the #DemiLovatoChallenge and it features an original song about feeling like Demi. Actually, “I feel like Demi Lovato” repeats and repeats and repeats. A more intricate dance routine comes with this challenge so only a handful of brave souls have tried it. Demi’s fanbase could easily help it launch, but the reactions to the wannabe phenomenon are unsurprisingly mixed.
Take a look below for the #DemiLovatoChallenge song as well as a few compilation videos from participants so far.
(Photo credits: sassmxtria, tystefxn, Prattle_x, smoldervato and nightridecamila Twitter accounts)