Tag Archives | K-Swiss

DNCE Hopes To Bring K-Swiss Back To Life As The New Brand Ambassadors

DNCE talks new partnership with KSwissDNCE recently sat down with Billboard to talk about becoming the new brand ambassadors for K-Swiss. The once-forgotten brand is making its return with the help of the Summerfest cover band.

“We thought K-Swiss’ retro-like style matched our personal aesthetic perfectly,” Joe Jonas told Billboard. “We can’t wait to show our fans what we have in store for this campaign and our upcoming collection.” The group’s new deal not only features ad campaigns, but also the opportunity to design its own collection.

The group’s first signature line will include sneakers created by each member of DNCE and is expected to drop next year.

Read the rest of the group’s statement here.

(Photo credit: DNCE Instagram account)

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DNCE Gets Preppy For Retro K-Swiss Collaboration

DNCE Gets Preppy For Retro K-Swiss Collaboration featureWith catchy hit singles and unforgettable live shows to their name, the members of DNCE have no problem snagging headlines. The group’s latest effort, however, is proving just how diverse the four-piece is.

DNCE has already proven it’s a force to be reckoned with in music and now the members are staking a claim in the fashion world. Sure, Joe Jonas is a thirst-inducing underwear model and cover boy and Cole Whittle’s personal style is enough to put any fashionista to shame, but this marks the first time the entire group is getting its model on for a major brand.

“We thought K•Swiss’ retro-like style matched our personal aesthetic perfectly,” Joe said about the collaboration. “We can’t wait to show our fans what we have in store for this campaign and our upcoming collection.”

Check out photos from DNCE’s K-Swiss collaboration below.

(Photo credit: DNCEPromos Twitter account)

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