Tag Archives | Puma

Kylie Jenner Flaunts Her Flexibility In New Puma Campaign

Kylie Jenner Flaunts Her Flexibility In New Puma CampaignKylie Jenner hit the Puma campaign trail hard with new advertisements for the brand’s “Forever Fierce” collection. Although athletic brands such as Puma and Nike have been criticized for choosing models and celebrities as spokespeople, Kylie attempts to prove her place in the latest ad campaign.

The reality star actually appears worthy of fronting the athletic brand by putting her flexibility and physique on display. Where Kylie picked up this sudden athleticism is a mystery since she’s constantly documenting her life via Snapchat and never appears to be at the gym.

Check out the latest ad campaign below.

(Photo credits: Kylie Jenner and Puma Instagram accounts)

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Kylie Jenner Gets Lavished With Christmas Gifts For Simply Being Kylie Jenner

Kylie Jenner Lavished With Christmas Gifts For Simply Being Kylie JennerHard work, more ore less, paid off for Kylie Jenner this holiday season. The reality star showed off a few early Christmas gifts via Snapchat and luxurious doesn’t begin to describe her haul. Kylie first revealed a personalized tracksuit from her “family” at Puma, likely a result of her various collaborations with the athletic brand.

She then displayed her new personal collection of Kylie Cosmetics lip kits that received a diamond facelift from a friend. Upscale jewelry brand Cartier also sent her some “goodies” that she hast yet to reveal. Hopefully, that gift makes up for the Cartier Love bracelet that has been stuck on Kylie’s wrist for “like, four years.”

See some of Kylie’s early Christmas gifts below.

(Photo credits: Kylie Jenner Instagram account and KylieKJFrance Twitter account)

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Cara Delevingne’s Newest Puma Ad Will Leave You Breathless…Or Topless

Cara Delevingne's Newest Puma Ad Will Leave You Breathless Or ToplessCara Delevingne is no stranger to adding shock value to important fashion campaigns. Often times, the bold advertisements come with a larger message like Cara’s recent work with Lady Garden and Topshop. The model’s latest partnership with Rihanna and Puma’s “Do You” campaign is no exception. Cara recently revealed a new photo from the campaign and she is nearly topless, exposing the word “mine” written across her stomach. “It’s yours so own it,” she adds in the caption.

Puma also shared the latest ad with more empowering words from Cara. “Take ownership of yourself. To stand in your shoes and just be you—it’s a powerful statement,” the quote reads.

Check out the new ad below and let us know what you think.

(Photo credits: Puma and Cara Delevingne Instagram accounts)

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Cara Delevingne Gets Snatched Up By Rihanna And Puma For New Campaign

You Do You: Cara Delevingne Snatched Up By Puma And RihannaCara Delevingne is the face of Puma’s new campaign, “Do You.” The brand’s latest initiative is designed to motivate and encourage individuality, which makes Cara the perfect fit. The actress and model has and will be working closely with campaign director Rihanna, who is also Puma’s creative designer.

“It was effortless to collaborate with her because she’s a close friend,” Cara tells Refinery29 of working with Rihanna. “I really admire both her business mind and her creativity, so working on this campaign together was a really great experience.”

Having the “chance to deliver a message of empowerment through confidence and honesty” with this campaign was a no-brainer for Cara. “I’m passionate about acting and I’m passionate about empowering women and girls. I want to align myself with opportunities that stand for something,” she says.

Check out a few photos from the campaign below.

(Photo credits: PumaSportStyle, Puma, Cara Delevingne and Puma Women Instagram accounts)

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Rihanna Launches Fenty x Puma Collection With Pop-Up Shop And Live Window Display

Rihanna Visits The Fenty Puma Pop Up Shop In NYCRihanna launched her new Fenty x Puma collection with a pop-up shop in New York on Tuesday. The fashionable singer was sporting some her own style as she welcomed customers and gave an interview about the new line. RiRi was sporting a black-and-white look with a raglan crop top and track pants unsnapped at the sides to reveal thigh-high boots.

She showed a reporter from Vogue several of the new shoes in the collection, several of which captured the mix of Rihanna’s bad girl aesthetic with athletic applications that define the line. While it seems unlikely that many people will use her stiletto sneakers for a work out, the option is there.

Rihanna even climbed up into a store window to model some of her new pieces.

Check out photos, an interview with Rihanna and a compilation of snaps from the event below.

(Photo credits: Best Images/FAMEFLYNET PICTURES; Vogue Runway Facebook account; Snap Tadka YouTube account)

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Kylie Jenner Goes Analog For Latest Puma Ad

Kylie Jenner Goes Analog For Latest Puma AdKylie Jenner, the reigning queen of social media, trades in her iPhone and apps for a pager and a payphone in the latest ad for Puma Women. The athletic brand unveiled Kylie’s campaign on Thursday. In the ad, Kylie spots oversized earrings and a crop top that exposes her midriff and the waistband of her undies.

“Get your crew looking smooth as ever in #Suede,” the caption reads. “Call up your squad. Then head to @PUMAWomen to find out more.”

Check out Kylie’s Puma ad below.

(Photo credit: Puma Instagram account)

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