Micromax is only Indian company to achieve great success over the period of time. Micromax initiated with simple entry-level smartphones and soon within short span of time it has gone viral among the users just because of simple reasons. Users got big screen smartphone in affordable price and hardware specs of the phone were almost same compare to Samsung’s flagship.
Micromax can be said as true competitor for market leader Samsung and follows same market strategy like Samsung. Every month we encounter new smartphone launched by Samsung but this picture is changing and now we also encounter new flagship by Micromax at regular interval. Samsung is keen to grow with its Galaxy S series and on other hand Micromax is heading ahead with its Canvas series.
Micromax has recently presented its latest flagship called Micromax Canvas Gold to beat down the competition in the market against Samsung, Sony and HTC. As the name suggests, Micromax would have made huge innovation in the body design concept in its latest flagship which we are anyhow going to review in later section. Even core of this smartphone is reached to advanced level so we can assume super fast performance on this smartphone.
Camera and display is another feature to talk about in this phone so we shall begin with our detailed review the new sensation in the market Micromax Canvas Gold. But before that, let’s have a quick look at its highlights:
Micromax Canvas Gold A300 specifications:
- Android 4.4 KitKat Operating System
- Dual SIM
- 5.5 inch IPS Touch Screen display
- 1920 x 1080 pixels resolution
- 2 GHz Octa-Core MediaTek MT6592T processor
- 2GB of RAM
- 16 Megapixel rear camera with Auto focus and LED Flash
- 5 Megapixel front-facing camera
- 3G HSPA+, Wi-Fi 802.11 b/g/n, Bluetooth 4.0, GPS
- 32GB internal memory
- 2300 mAh battery
Design and Packaging:
First Micromax phone to have stunning design feature to talk about, Micromax seems to fund out its dream on this smartphone. Micromax Canvas Gold, name is enough to predict about the design factor crafted by company. Micromax is extending its flagship and with advancement in technology but design factor of its smartphone is also undergoing smart changes from plastic body to premium look body.
Gold back panel of this smartphone looks beautiful with perfectly curve body from all sides sits perfectly on the hand. Canvas Gold is available only in single color and will serve the best among the users who love golden color. Only back panel remains golden color rest body of the phone come in different color variant.
Coming to the hardware buttons placed on the body, front of the phone looks impressive with huge screen in the middle and below and above space is captured by essential hardware like capacitive touch buttons below the display and earpiece, front camera and sensors above the display. Sides of the display have left good bezel space, body of the front is plastic but it’s rigid and made up of tough material to digest enough accidental shock.
Back of the phone is the center of attraction and all the hard work about design science lies on the back of this smartphone. First time Micromax has produced premium looking smartphone with royal color options. Design is inspired by Apple iPhone 5S but Micromax has extended it to higher version. Phone is divided in to three parts upper part has plastic body with camera and flash on it whereas middle part of the back is given removable golden panel with elegant logo of Micromax. On the lower back we see loudspeaker grill of this smartphone. Coming to the sides of the phone it has power button on the right hand side and volume rocker button on the left hand side.
Upper shelf is been captured by audio jack for headset and below shelf is been occupied by microUSB slot and microphone pinhole. Body design of the phone is very stunning and everybody is going to love this smartphone by Micromax.
Display / Screen:
Micromax started with average display feature in its most of the smartphone but with the growing demand of Canvas series smartphones, Micromax was forced to step up on display section. Micromax came up with brilliant display in its Canvas Turbo flagship and from then all the top level smartphones from Micromax is introduced with brilliant display. Canvas Gold has 5.5-inch huge display with full HD resolution and compact ppi of 401.
With this configuration of display one can purely imagine the sharpness and brilliancy of the display. Micromax has used TFT for its display features with LTPS (Low Temperature PolySilicon) material which allows electron inside the LCD to move at faster speed to produced accurate and good display. If we talk about the viewing angle then we can say it is good and produces appropriate output. Sun-legibility of the display is also amazing, one don’t have to worry about the brightness of the display. Display feature of this phone is amazing and Micromax has score good points in one of the major section of the hardware.
Software and UI:
Micromax Canvas Gold is running on Android 4.4.2 Kitkat. User Interface of the phone is no special compare to other smartphones by Micromax. Little change in OS is all we can identify rest most of the Micromax phone has same UI powered by MediaTek. Only visible change can be seen with home screen as it has gold wallpaper which looks amazing.